/* Koupe Media Resources page v2.17.0 */
.km-resources-page{--km-res-purple:#3b3663;--km-res-purple-2:#5747e4;--km-res-orange:#f47514;overflow:hidden;background:#fff;color:#4a4a4a}
.km-resources-page p,.km-resources-page li,.km-resources-page small{font-size:1.02rem;line-height:1.74}
.km-resources-page h1,.km-resources-page h2,.km-resources-page h3{font-family:Montserrat,sans-serif}
.km-resources-hero{position:relative;min-height:720px;padding:86px 0 94px;background:linear-gradient(145deg,#282342 0%,#3b3663 52%,#5747e4 130%);color:#fff;isolation:isolate}
.km-resources-hero:before{content:"";position:absolute;inset:0;background-image:linear-gradient(rgba(255,255,255,.035) 1px,transparent 1px),linear-gradient(90deg,rgba(255,255,255,.035) 1px,transparent 1px);background-size:54px 54px;mask-image:linear-gradient(to right,#000,transparent 75%);z-index:-2}
.km-resources-hero__orb{position:absolute;border-radius:50%;filter:blur(5px);z-index:-1}.km-resources-hero__orb--one{width:370px;height:370px;right:4%;top:-160px;background:rgba(244,117,20,.24)}.km-resources-hero__orb--two{width:330px;height:330px;left:-120px;bottom:-180px;background:rgba(87,71,228,.36)}
.km-resources-hero__grid{display:grid;grid-template-columns:minmax(0,1.06fr) minmax(470px,.94fr);gap:78px;align-items:center}
.km-resources-hero .km-eyebrow{color:#fff}.km-resources-hero .km-eyebrow>span{background:var(--km-res-orange)}
.km-resources-hero h1{max-width:860px;margin:24px 0 24px;color:#fff;font-size:clamp(3.25rem,6vw,6.35rem);line-height:.96;letter-spacing:-.062em}.km-resources-hero h1 em{display:block;color:#ffb77f;font-style:normal}
.km-resources-hero .km-lead{max-width:780px;margin:0;color:rgba(255,255,255,.84)!important;font-size:1.17rem;line-height:1.72}
.km-resources-hero .km-actions{margin-top:33px}.km-resources-hero .km-button--light{border-color:rgba(255,255,255,.27);background:rgba(255,255,255,.09);color:#fff!important}.km-resources-hero .km-button--light:hover{background:#fff;color:var(--km-res-purple)!important}
.km-resources-hero__trust{display:flex;flex-wrap:wrap;gap:10px 22px;margin-top:28px}.km-resources-hero__trust span{position:relative;padding-left:19px;color:rgba(255,255,255,.78);font-size:.75rem;font-weight:800;letter-spacing:.025em}.km-resources-hero__trust span:before{content:"";position:absolute;left:0;top:50%;width:8px;height:8px;border-radius:50%;background:var(--km-res-orange);transform:translateY(-50%)}
.km-resources-hero__visual{position:relative;min-height:570px}.km-resources-stack{position:absolute;inset:15px 0 0 20px;perspective:1200px}.km-resources-stack:before{content:"";position:absolute;inset:80px 30px 40px;border-radius:50%;background:rgba(8,5,28,.32);filter:blur(42px)}
.km-resources-stack__card{position:absolute;width:min(480px,89%);overflow:hidden;border:1px solid rgba(255,255,255,.25);border-radius:22px;background:#eef3f5;box-shadow:0 30px 75px rgba(18,12,48,.38);transform-origin:center bottom}.km-resources-stack__card img{display:block;width:100%;height:auto}.km-resources-stack__card--seo{right:-35px;top:20px;transform:rotate(7deg) translateZ(-80px);opacity:.78}.km-resources-stack__card--social{left:-8px;top:120px;transform:rotate(-7deg) translateZ(-35px);opacity:.88}.km-resources-stack__card--overview{right:20px;top:210px;z-index:3;transform:rotate(1.5deg)}
.km-resources-stack__badge{position:absolute;right:-4px;bottom:10px;z-index:4;padding:12px 18px;border-radius:999px;background:var(--km-res-orange);color:#fff;font-size:.76rem;font-weight:900;box-shadow:0 18px 36px rgba(244,117,20,.32);text-transform:uppercase;letter-spacing:.06em}
.km-resources-intro{background:#fff}.km-resources-intro .km-section-head p{color:#5d5867}.km-resources-intro__points{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:48px}.km-resources-intro__points article{min-height:310px;padding:30px;border:1px solid #e7e4ee;border-radius:24px;background:linear-gradient(145deg,#fff,#faf9ff);box-shadow:0 18px 48px rgba(42,35,79,.055)}.km-resources-intro__points span{display:grid;place-items:center;width:48px;height:48px;border-radius:50%;background:#edeaff;color:var(--km-res-purple-2);font-size:.83rem;font-weight:900}.km-resources-intro__points h3{margin:68px 0 13px;color:var(--km-res-purple);font-size:1.34rem}.km-resources-intro__points p{margin:0;color:#625d6d}
.km-resources-overview{background:#f8f7fb}.km-resource-feature{display:grid;grid-template-columns:minmax(390px,.82fr) minmax(0,1.18fr);gap:64px;align-items:center;padding:52px;border:1px solid #e4e1eb;border-radius:32px;background:#fff;box-shadow:0 25px 70px rgba(42,35,79,.085)}.km-resource-feature__cover{position:relative;display:grid;place-items:center;min-height:470px;padding:28px;border-radius:25px;background:linear-gradient(145deg,#2a254c,#5747e4);overflow:hidden}.km-resource-feature__cover:after{content:"";position:absolute;width:290px;height:290px;right:-105px;bottom:-130px;border:44px solid rgba(244,117,20,.55);border-radius:50%}.km-resource-feature__cover img{position:relative;z-index:1;width:100%;border-radius:12px;box-shadow:0 24px 60px rgba(13,9,35,.36);transform:rotate(-1deg)}.km-resource-feature__cover span{position:absolute;z-index:2;right:17px;bottom:17px;padding:9px 13px;border-radius:999px;background:var(--km-res-orange);color:#fff;font-size:.72rem;font-weight:900;text-transform:uppercase;letter-spacing:.05em}.km-resource-feature__content h2{margin:17px 0;color:var(--km-res-purple);font-size:clamp(2.35rem,4.2vw,4.35rem);line-height:1.02;letter-spacing:-.05em}.km-resource-feature__content>p{max-width:790px;margin:0;color:#5c5766}.km-resource-feature__content ul{display:grid;grid-template-columns:1fr 1fr;gap:11px 28px;margin:27px 0 0;padding:0;list-style:none}.km-resource-feature__content li{position:relative;padding-left:26px;color:#514c5c;font-size:.92rem}.km-resource-feature__content li:before{content:"✓";position:absolute;left:0;color:var(--km-res-orange);font-weight:900}.km-resource-feature__actions{display:flex;align-items:center;flex-wrap:wrap;gap:21px;margin-top:29px}.km-resource-feature__actions .km-button--purple{color:#fff!important}
.km-resources-guides{background:#fff}.km-resources-guides__grid{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin-top:52px}.km-resource-card{display:flex;min-width:0;flex-direction:column;overflow:hidden;border:1px solid #e6e2ed;border-radius:26px;background:#fff;box-shadow:0 18px 50px rgba(42,35,79,.065);transition:transform .25s ease,box-shadow .25s ease}.km-resource-card:hover{transform:translateY(-6px);box-shadow:0 28px 65px rgba(42,35,79,.12)}.km-resource-card__cover{position:relative;display:block;min-height:245px;padding:18px;background:#edeff3;text-decoration:none;overflow:hidden}.km-resource-card--seo .km-resource-card__cover{background:#eeeff5}.km-resource-card--ppc .km-resource-card__cover{background:#f2effa}.km-resource-card--social .km-resource-card__cover{background:#fff3ea}.km-resource-card__cover img{display:block;width:100%;height:215px;border-radius:12px;object-fit:cover;box-shadow:0 18px 36px rgba(31,25,64,.16)}.km-resource-card__cover span{position:absolute;right:28px;bottom:27px;padding:7px 11px;border-radius:999px;background:rgba(59,54,99,.93);color:#fff;font-size:.66rem;font-weight:850;text-transform:uppercase;letter-spacing:.04em}.km-resource-card__content{display:flex;flex:1;flex-direction:column;padding:27px}.km-resource-card__type{color:var(--km-res-orange);font-size:.72rem;font-weight:900;text-transform:uppercase;letter-spacing:.09em}.km-resource-card h3{margin:10px 0 12px;color:var(--km-res-purple);font-size:1.42rem;line-height:1.19}.km-resource-card p{margin:0;color:#625d6d;font-size:.93rem}.km-resource-card__actions{display:flex;flex-direction:column;align-items:stretch;gap:12px;margin-top:auto;padding-top:26px}.km-resource-card__actions .km-button{width:100%;padding:15px 17px;color:#fff!important;text-align:center}.km-resource-card__actions .km-text-link{text-align:center}
.km-resources-case{background:linear-gradient(145deg,#292448,#3b3663 56%,#5747e4);color:#fff}.km-resources-case__panel{display:grid;grid-template-columns:minmax(370px,.86fr) minmax(0,1.14fr);gap:64px;align-items:center}.km-resources-case__cover{position:relative;padding:25px;border:1px solid rgba(255,255,255,.17);border-radius:27px;background:rgba(255,255,255,.075);box-shadow:0 26px 65px rgba(17,12,40,.26)}.km-resources-case__cover img{display:block;width:100%;border-radius:13px;box-shadow:0 24px 58px rgba(10,7,28,.4)}.km-resources-case__cover span{position:absolute;right:40px;bottom:40px;padding:9px 13px;border-radius:999px;background:var(--km-res-orange);color:#fff;font-size:.71rem;font-weight:900;text-transform:uppercase;letter-spacing:.05em}.km-resources-case .km-kicker{color:#ffbb87}.km-resources-case__content h2{margin:16px 0;color:#fff;font-size:clamp(2.5rem,4.5vw,4.55rem);line-height:1;letter-spacing:-.05em}.km-resources-case__content>p{max-width:820px;margin:0;color:rgba(255,255,255,.82)!important}.km-resources-case__metrics{display:grid;grid-template-columns:repeat(3,1fr);gap:12px;margin:29px 0}.km-resources-case__metrics div{min-height:135px;padding:19px;border:1px solid rgba(255,255,255,.16);border-radius:18px;background:rgba(255,255,255,.07)}.km-resources-case__metrics strong,.km-resources-case__metrics span{display:block}.km-resources-case__metrics strong{color:#fff;font-size:1.75rem}.km-resources-case__metrics span{margin-top:25px;color:rgba(255,255,255,.74);font-size:.75rem;font-weight:800}.km-resources-case__note{padding:18px 20px;border-left:4px solid var(--km-res-orange);border-radius:0 14px 14px 0;background:rgba(255,255,255,.08);color:rgba(255,255,255,.84)!important;font-size:.93rem!important}.km-resources-case__actions{display:flex;align-items:center;flex-wrap:wrap;gap:22px;margin-top:28px}.km-resources-case__actions .km-text-link{color:#fff!important;text-decoration-color:rgba(255,255,255,.58)!important}
.km-resources-choose{background:#f8f7fb}.km-resources-choose__grid{display:grid;grid-template-columns:repeat(4,1fr);gap:16px;margin-top:46px}.km-resources-choose__grid a{display:flex;min-height:290px;flex-direction:column;padding:27px;border:1px solid #e4e1eb;border-radius:23px;background:#fff;text-decoration:none;box-shadow:0 17px 42px rgba(42,35,79,.055);transition:transform .25s ease,box-shadow .25s ease}.km-resources-choose__grid a:hover{transform:translateY(-5px);box-shadow:0 25px 55px rgba(42,35,79,.11)}.km-resources-choose__grid span{color:var(--km-res-orange);font-size:.73rem;font-weight:900;text-transform:uppercase;letter-spacing:.065em}.km-resources-choose__grid strong{margin-top:auto;color:var(--km-res-purple);font-size:1.28rem;line-height:1.23}.km-resources-choose__grid small{margin-top:10px;color:#696474;font-size:.78rem;line-height:1.55}
.km-resources-cta{padding-top:42px;background:#fff}.km-resources-cta__panel{display:grid;grid-template-columns:minmax(0,1fr) minmax(270px,auto);gap:58px;align-items:center;padding:60px;border-radius:33px;background:linear-gradient(145deg,#2b264f,#5747e4);box-shadow:0 30px 80px rgba(45,38,84,.24)}.km-resources-cta h2{max-width:900px;margin:15px 0;color:#fff;font-size:clamp(2.45rem,4.5vw,4.35rem);line-height:1;letter-spacing:-.05em}.km-resources-cta p{max-width:800px;margin:0;color:rgba(255,255,255,.82)!important}.km-resources-cta__actions{display:flex;min-width:310px;flex-direction:column;gap:12px}.km-resources-cta__actions .km-button{width:100%}.km-resources-cta__actions .km-button--light{border-color:rgba(255,255,255,.27);background:rgba(255,255,255,.09);color:#fff!important}.km-resources-cta__actions .km-button--light:hover{background:#fff;color:var(--km-res-purple)!important}
.km-resources-page .km-button--purple,.km-resources-page .km-button--purple:visited,.km-resources-page .km-button--purple:hover,.km-resources-page .km-button--purple:focus{color:#fff!important}.km-resources-page a:focus-visible{outline:3px solid var(--km-res-orange);outline-offset:4px}
@media(max-width:1120px){.km-resources-hero__grid{grid-template-columns:1fr .85fr;gap:44px}.km-resources-guides__grid{grid-template-columns:1fr 1fr}.km-resource-card:last-child{grid-column:1/-1;display:grid;grid-template-columns:.8fr 1.2fr}.km-resource-card:last-child .km-resource-card__cover{min-height:100%}.km-resource-card:last-child .km-resource-card__cover img{height:100%;min-height:300px}.km-resources-choose__grid{grid-template-columns:1fr 1fr}.km-resources-cta__panel{grid-template-columns:1fr}.km-resources-cta__actions{flex-direction:row;min-width:0}}
@media(max-width:900px){.km-resources-hero__grid,.km-resource-feature,.km-resources-case__panel{grid-template-columns:1fr}.km-resources-hero__visual{min-height:590px;max-width:680px;width:100%;margin:auto}.km-resource-feature__cover{min-height:auto}.km-resources-case__cover{max-width:720px;margin:auto}.km-resources-intro__points{grid-template-columns:1fr}.km-resources-intro__points article{min-height:250px}.km-resources-intro__points h3{margin-top:42px}}
@media(max-width:680px){.km-resources-page p,.km-resources-page li{font-size:.98rem}.km-resources-hero{min-height:auto;padding:43px 0 72px}.km-resources-hero h1{font-size:clamp(2.95rem,14vw,4.35rem)}.km-resources-hero__visual{min-height:475px}.km-resources-stack{inset:10px 0 0}.km-resources-stack__card{width:93%}.km-resources-stack__card--seo{right:-15px;top:5px}.km-resources-stack__card--social{left:-8px;top:88px}.km-resources-stack__card--overview{right:5px;top:172px}.km-resources-stack__badge{right:3px;bottom:4px}.km-resource-feature{padding:25px;border-radius:24px}.km-resource-feature__cover{padding:17px;border-radius:18px}.km-resource-feature__content ul{grid-template-columns:1fr}.km-resource-feature__actions,.km-resources-case__actions{align-items:stretch;gap:13px}.km-resource-feature__actions .km-text-link,.km-resources-case__actions .km-text-link{text-align:center}.km-resources-guides__grid{grid-template-columns:1fr}.km-resource-card:last-child{display:flex;grid-column:auto}.km-resource-card:last-child .km-resource-card__cover{min-height:245px}.km-resource-card:last-child .km-resource-card__cover img{height:215px;min-height:0}.km-resources-case__metrics{grid-template-columns:1fr}.km-resources-case__metrics div{min-height:108px}.km-resources-case__metrics span{margin-top:15px}.km-resources-case__cover{padding:15px}.km-resources-case__cover span{right:27px;bottom:27px}.km-resources-choose__grid{grid-template-columns:1fr}.km-resources-choose__grid a{min-height:230px}.km-resources-cta__panel{padding:29px;border-radius:25px}.km-resources-cta__actions{flex-direction:column}}