Meet the Team
Your digital marketing experts in the UK
At Koupe Media, you don’t work with account managers or a faceless agency.
You work directly with two specialists — real people who live and breathe SEO, PPC and Paid Social.
We’re a small, expert-led digital marketing team dedicated to helping UK small businesses grow with transparency, strategy and creativity.
A small team built for small businesses
Being small is our biggest strength. It means:
– Faster communication
– More personalised support
– No layers of management
– No inflated agency pricing
– Direct access to the people running your campaigns
We bring years of combined experience across SEO, PPC and Paid Social — all focused on real, measurable results for SMBs and startups.
Liam Wellings
Co-Founder & SEO / PPC Specialist
Liam is an SEO specialist in the UK with a data-driven approach to helping small businesses grow their online presence. With experience across technical SEO, on-page optimisation, content strategy and PPC, he builds systems that generate sustainable long-term traffic and leads.
He’s worked with companies in construction, ecommerce, hospitality, and professional services — always focusing on clear reporting and realistic expectations. No jargon. No black-box tactics. Just honest, strategic digital marketing built for results.
Specialist Areas:
– SEO Strategy
– Technical SEO
– Content & Keyword Strategy
– PPC Campaign Management
– Local SEO for SMBs
– Analytics, GA4, GSC & Semrush
Favourite Part of the Job:
Helping small businesses understand their data and make confident decisions.
Faye Roper
Co-Founder & Paid Social Expert
Faye is a paid social expert specialising in Meta, TikTok, Pinterest and LinkedIn Ads. With years of experience in account management and performance marketing, she blends creative strategy with analytical insight to build campaigns that genuinely convert.
She is known for her rapid optimisation style, strong communication, and ability to adapt fast to changing platform behaviour — essential for small businesses that need results without wasting ad spend.
Specialist Areas:
– Meta Ads (Facebook & Instagram)
– TikTok Ads
– Pinterest & LinkedIn Ads
– Creative testing & audience strategy
– Performance reporting
– Funnel building for SMBs
Favourite Part of the Job:
Developing creative strategies that turn cold audiences into real customers.
What we stand for
Our values
Our values shape everything we do — and every project we take on.
Transparency
Clear communication, clear pricing, clear reporting. No hidden extras.
Data-led decisions
Everything is backed by analytics, not guesswork.
Fast, human support
You speak directly to us — no account managers, no slow replies.
Realistic goals
We set achievable, honest expectations based on your industry and budget.
Tools & platforms we work with
We use industry-leading tools to track performance, find opportunities and keep your campaigns on track.
Work process
This is How We Streamline
Our Workflow
Direct communication
No account managers. You work directly with Liam and Faye — the people running your SEO, PPC and Paid Social campaigns.
Clear reporting
Simple updates that actually make sense. No jargon, no filler — just clear results and what we’re doing next.
Direct communication
Month-to-month support designed for small businesses and startups. Scale up or down depending on your goals and budget.
Full transparency
You always know what we’re working on, how your budget is being spent, and what results you’re getting.
Want to work with real digital marketing experts?
If you’re looking for flexible, friendly, expert-led marketing support — we’d love to help. Get in touch and let’s see what we can achieve together.
No pressure, no pushy sales calls — just honest advice.

